Northampton, known for quality shoes is now home to outstanding coffee.
Branding
Illustration
Packaging
Coffee expert Lee Adams is pepping up the coffee game in Northampton with ShoeTown Coffee. Thinc worked closely with Lee to create a coffee brand with attitude that appeals to people like Lee…
…people that know and love coffee!
The illustration style evoked the vintage tattoo look and adopted a half tone texture to look more like a comic book style of printing which complements the hand finished collage vibe of the packaging.